About Us

FROM VISION TO REALITY.

Insights that move your business forward - and keep it moving.

We're with you across the entire product and brand life cycle, from early innovation to campaign optimization. We dig into what your customers need and give you advice that fits - backed by years of international experience, a critical eye, and real passion for the work. At CURTH+ROTH, you'll work with curious, rigorous people led by Johannes Roth: a tight-knit team of psychologists, market researchers, and communications researchers.

Management

Johannes Roth

"What I love about this work is shaping what comes next - together with our clients."

Managing Director
Psychologist (Diplom-Psychologe, German equivalent of an M.S. in Psychology)

Direct: +49 40 3600 6999
j.roth@curth-roth.de

"CURTH+ROTH was remarkably flexible to work with. Their qualitative study pinpointed specific areas for improvement, and their practical recommendations gave us clear starting points for our strategy going forward."

Hermes Group

Let's start with a conversation.

Tell us what you're trying to figure out. We'll give you a straight answer on whether we're the right fit - and how we'd approach it.

research@curth-roth.de

+49 40 3600690